23 lessons from leading campaigners
Over the past 6 months, we’ve published conversations about everything from effective persuasion to spam emails
Welcome to Campaigner, a weekly newsletter exploring the tactics that drive winning political campaigns and highlighting the players pushing the buttons. Produced by Arena & FWIW Media.
Over the past six months, we’ve been so inspired by and grateful to those campaigners who have shared their experiences and lessons with this community. Here’s a roundup of some of our favorite weekly Q&A’s in case you missed them. You can also read all 23 issues of Campaigner in the archive here>>.
Loren Merchan on effective management in politics
Alaina Haworth on growing across campaign roles + departments
Ryanne Brown on large-scale paid media programs
Kait Demchuk on digital content strategy
Megan Clasen on online persuasion strategies
Greta Carnes on relational organizing
Stefan Smith on building supporter communities online
Josh Nelson on stopping spamming and scamming in email programs
Taher Hasanali on reaching voters via WhatsApp
Are you or someone you know passionate about a particular campaign tactic or have experience you want to share with us for a future issue? Just reply to this email!
…And finally, if you’re ready to spend time in person with other campaigners, register for Arena’s Austin Summit June 11-12. Hurry before tickets sell out! 💥